Advertisement

What Explains Very Poor Yelp Reviews on Oral and Maxillofacial Surgeons in Private Practice?

Published:October 03, 2022DOI:https://doi.org/10.1016/j.oooo.2022.09.040

      Abstract

      Purpose

      Websites that maintain online physician ratings, such as Yelp.com, have been growing in popularity throughout the US. The purpose of this study is to determine which factors increase the risk for very poor reviews (one out of five stars) on Yelp.com for oral and maxillofacial surgeons (OMSs) in private practice.

      Materials and Methods

      A retrospective cohort study was conducted using data on OMSs from Yelp.com. Predictor variables included clinician characteristics, practice characteristics, and review characteristics. The primary outcome variable was a very poor review. Logistic regression was used to determine risk factors for a very poor review.

      Results

      The final sample consisted of 3,802 reviews. Relative to male clinicians, female clinicians were 2.7 times (p< 0.01) more likely to receive a very poor review. Clinicians who completed residency during the 1970s were over 4.5 times (p< 0.01) more likely to receive a very poor review relative to clinicians who completed residency during the 2010s. Relative to clinical reviews, non-clinical reviews were more likely (OR 2.6, p< 0.01) to be very poor while clinical & non-clinical reviews were less likely (OR 0.5, p< 0.01) to be very poor.

      Conclusions

      Non-clinical reviews were more likely to be very poor relative to clinical reviews. Several clinician factors – female sex, completing OMS residency during 1970s – were risk factors for receiving a very poor review.

      Keywords

      To read this article in full you will need to make a payment

      Purchase one-time access:

      Academic & Personal: 24 hour online accessCorporate R&D Professionals: 24 hour online access
      One-time access price info
      • For academic or personal research use, select 'Academic and Personal'
      • For corporate R&D use, select 'Corporate R&D Professionals'